What happens beneath the surface.
Inside the technology, systems and operations behind modern brands.
The project
Systems Atelier is an independent research and knowledge platform exploring the technology, workflows and operating infrastructure behind modern brands. It exists to make the invisible work of running a business easier to understand. Our starting point is fashion, luxury and consumer brands. Our subject is the systems that connect them.
The approach
We follow business problems through the systems, processes, data and people involved. Research brings together operational experience, system mapping and practical questions. The library grows through connected references and updated research, rather than a publishing calendar.
The editor
Founded and edited by Ashna Gemani, whose experience spans fashion, enterprise software, ecommerce, marketplaces, systems implementation, integrations, operations and technology transformation.